Risultati | Anchor - Dairy Innovation – Create the next dairy innovation that will surprise and delight families, for greater enjoyment every day.

Scopri i risultati del concorso Anchor - Dairy Innovation

Sfida

Ripresa del concorso

Create the next dairy innovation that will surprise and delight families, for greater enjoyment every day.

Amidst the super food trend that is all about wholesome nourishment, make dairy once again relevant and exciting with a new innovation that delights people every day.

Presentation with visuals and answers to the five questions (maximum of 3 pages, PDF).

3 Vincitori 7 I Preferiti della Community 42 Contribuenti 63 Media Accettati 24 Paesi 7 Lingue

Anchor Fonterra

To all participants ,

We really want to thank you all for your great contribution. We received 86 ideas which show how dairy is part of our everyday. It is the first time that Anchor gave a challenge and it was a great experience !
Many ideas were on snacking , pleasure , packaging which show the fantastic creativity of your Eyeka community. Awesome!
You opened our eyes and we really enjoyed reading your stories and see your designs. Hard to choose the three winners. Greatwork !

Premio della Giuria Vincitori

Selezione per Anchor

$frackdesign$

frackdesign #1 Premio

frackdesign 46.330 Punteggio creativo

Design grafico
Illustrazione
Scrittura creativa
Design dell'etichetta e del packaging
Photography

Argentina

#1 Prize of 3.000 €

Can create a WOW effect! Well-done.
I liked the fun way to encourage people to consume more dairy, where we can formulate the filling with different dairy protein or ingredients for nutrition stories.

Opportunities to create different textures for the filling also, to retain consumers’ interests.

Anchor

xaviles #2 Premio

xaviles 372.720 Punteggio creativo

Scrittura creativa
Script Writing

Ecuador

#2 Prize of 1.500 €

I like the idea to disrupt powder.Potential in powder on-the-go with a more convenient and novel format and packaging.
I like as well the ability to be portion control and to develop new textures and experiences like chewable, easily dissolvable (not powdery), nutritionally appealing by combining with other goodness, different flavors to excite taste buds, etc.

Anchor