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Make new Visa cardholders excited by reinventing the welcome kit that they receive with their new Visa

Reinvent the standard boring credit card welcome kit by creating an original, modern, appealing introduction to delight and excite new Visa card users.

Presentation with text and pictures.(5 pages max)

B00b130e30934afabe51c603f6260858

Visa Visa

All the feedback we received was much appreciated and it helped us a lot to open our mind to new ideas and things in a different point of view. Thank you to each of you who dedicated and shared your brilliant ideas with us. We are very grateful.

Premio della Giuria Vincitori

Selezione per Visa

IsaacCheah
IsaacCheah #1 Premio
IsaacCheah 37.040 Punteggio creativo
  • Design grafico
  • Scrittura creativa
Malesia

#1 Premio di 3.000 € per Visa: Augmented Reality Welcome Pack

The idea of using the card as the "key" for the augmented reality showing all the benefits that the cardholder have access was very interesting for us and we really liked it. And also the way the innovation was used to complement the information about the product benefits.

Visa
ketbruce
ketbruce #2 Premio
ketbruce 199.680 Punteggio creativo
  • Design grafico
  • Illustrazione
  • Animazione
  • Design dell'etichetta e del packaging
Federazione Russa

#2 Premio di 2.000 € per game code

What we really liked in this proposal is the icons that reflect the product benefit. It is easy to associate the car key for example with the car rental insurance, the stamp with travel, etc.

Visa
superrockgalaxy
superrockgalaxy #3 Premio
superrockgalaxy 31.920 Punteggio creativo
  • Design grafico
  • Scrittura creativa
  • Photography
Francia

#3 Premio di 1.500 € per VISA : POP-KIRIGAMI

This is a very beautiful and creative welcome kit which captures the attention of the cardholders. It is a classic proposal with a modern design.

Visa
ketbruce
ketbruce #4 Premio
ketbruce 199.680 Punteggio creativo
  • Design grafico
  • Illustrazione
  • Animazione
  • Design dell'etichetta e del packaging
Federazione Russa

#4 Premio di 500 € per little book

What we liked most in the proposal is the way that visually it shows all the benefits the card can offer by simply showing a continuity of the card related the benefits like purchase, protection, online purchase, etc.

Visa

I Preferiti della Community

Basato sui voti dei contribuenti nel Feedback Circle

Top in Qualità

Top in Originalità

  • a_garankin Riga 1 a_garankin 27.390 Punteggio creativo
  • mamtav Riga 2 mamtav 19.960 Punteggio creativo
  • inakiy Riga 3 inakiy 14.150 Punteggio creativo

Top in Storytelling

Visa community

Incontra tutti i contribuenti creativi del concorso

Thank you all the creators who joined us in this contest!

63 Contribuenti