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Keep Lifesavers® going with a refreshingly new design!
Revamp Lifesavers® with an original, modern, noticeable packaging and candy design to delight and boost young adults whenever and wherever they need to keep going.
Presentation to include at least one front and one back picture of the packaging as per guidelines.
Lifesavers Nestle
Big thanks to everyone who responded to the LIFE SAVERS challenge, we have been really impressed by the quality of work and the breadth of ideas.
Premio della Giuria Vincitori
Selezione per Lifesavers
igna_gamboa #1 Premio
- Design grafico
- Illustrazione
- Scrittura creativa
- Design dell'etichetta e del packaging
- Photography
#1 Premio di 3.000 € per The Biggest LifeSaver EVER
We loved the way the packaging is aligned to the LIFE SAVERS shape consumers know and love. We also thought the POS idea was a great build. The ideas show how LIFE SAVERS can become part of life for our consumers.
Denarts #2 Premio
- Design grafico
- Illustrazione
- Scrittura creativa
- Design dell'etichetta e del packaging
#2 Premio di 1.500 € per 1-"Lifesavers"
We liked the way the packaging respect the LIFE SAVERS shape consumers know and love. The pack will have stand out on shelf also.
vitamindes #3 Premio
- Design grafico
- Illustrazione
- Design dell'etichetta e del packaging
#3 Premio di 500 € per Lifesaver
We liked the simplicity of the design and the ability to portion the LIFE SAVERS one at a time. The packaging would protect the product and have increased impact at shelf.
Premio Aggiuntivo categoria
Denarts Vincitore aggiuntivo
- Design grafico
- Illustrazione
- Scrittura creativa
- Design dell'etichetta e del packaging
Vincitore aggiuntivo per 3-“Disc in half”
We liked this idea as a way to disrupt at shelf, the shape is a nod to the LIFE SAVERS circle and may be something more feasible.
I Preferiti della Community
Basato sui voti dei contribuenti nel Feedback Circle
