Schick - Shaving Prep Concorso Terminato

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Ripresa del concorso

Can you convince young men to have smooth, comfortable shave and irritation-free skin?

Let young men know, in an entertaining and appealing manner, that shaving is no longer a necessary evil and that using Schick’s pre shave foam/gel will reduce skin irritation and redness.

Videos / Animations – 30 seconds MAX


Schick Quattro Energizer

Thank you very much for the participation. All entries are great, and it was quite difficult to select it. Talked with 12 different market in APAC, 3 ideas are selected that have strong potential to drive business.

Premio della Giuria Vincitori

Selezione per Schick Quattro

davimejia112 #1 Premio
davimejia112 25.510 Punteggio creativo
  • Video
  • Scrittura creativa
  • Script Writing

#1 Premio di 10.000 € per Are we not men?

Excellent idea that using wiper rubber sounds as metaphor of "Not using shave prep". This is easy to understand, in-line with strategy in the brief. As this is only touching “Issue Set Up”, we need to adding “Issue solving” in the middle.

Schick Quattro
Perestyuknn #2 Premio
Perestyuknn 50 Punteggio creativo
  • Video
  • Illustrazione
  • Animazione
  • Scrittura creativa
  • Script Writing

#2 Premio di 6.000 € per Don't lie to yourself.

Great idea that using hand slap as metaphor of not using shaving prep. Easy to understand.

Schick Quattro
allentaste #3 Premio
allentaste 30 Punteggio creativo
  • Design grafico
  • Video
  • Animazione
  • Photography

#3 Premio di 4.000 € per Coconut Kiss

Deliver a benefit of shave prep in 2 aspects a) helps to reduce irritation, and b) emotional bonding – appeal to women.

Schick Quattro

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Thank you all the participants for your creative and funny videos!

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