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How can AXE turn you into a girl magnet?

Calling all aspiring seducers! What incredible, funny or amazing antics could your buddy AXE come up with, especially online and on social media, to help you attract girls. That's your challenge! Think Viral, Social, Original and be crazy!

Presentations (3 pages maximum)


AXE Unilever

Thank you for all your great ideas! It seems that flirting and seducing inspired you all, so thank you for your participation and engagement to the brand!

Premio della Giuria Vincitori

Selezione per AXE

canguvencg #1 Premio
canguvencg 71.310 Punteggio creativo
  • Design grafico
  • Illustrazione
  • Scrittura creativa
  • Design dell'etichetta e del packaging
  • Photography

#1 Premio di 3.000 € per AXE SOCIAL MEDIA MAKE-OVER

We liked your idea of turning an average man into a Facebook star, that ends up seducing and charming. Thank you for this idea it is very inspiring!

borkolaric #2 Premio
borkolaric 0 Punteggio creativo
  • Video
  • Scrittura creativa
  • Script Writing

#2 Premio di 1.500 € per Axe It Up: Step #5

Working on Eyeka briefs is a good way to hone skills and put creativity to a good use. For me, it's really about solving problems and finding solutions I think are best.

My advice to members of Eyeka community, who are just starting to participate in creative writing contests, could be expressed in five steps:

- read the brief twice,

- do a research (client, product, target group, ...),

- allow yourself a couple of days to come up with tens if not hundreds of ideas,

- pick a dozen you think are best,

- send in at least three.

The training camp is a very good idea, which won a lot of votes internally, it would be a place that everyone wants to attend. Congrats and thank you for your great idea!

benceszekely #3 Premio
benceszekely 56.840 Punteggio creativo
  • Design grafico
  • Scrittura creativa

#3 Premio di 500 € per The dating axes

It was a great challenge to participate in this competition and I'm truly honored to be awarded for my work. It's my first experience in eYeka, and I'm really happy about the detailed brief provided by AXE and also about the structure of the site. The competition was well organized, and the feedback system is really great. I'm sure, if i'll have the chance i'll continue participating in other eYeka competitions.

Everybody dreams of meeting someone who is akin to them. We think that you found a clever idea to facilitate the search and save disappointments, which suits also perfectly to the brand. Thank you for your idea.


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Basato sui voti dei contribuenti nel Feedback Circle

Top in Qualità

  • gaiariva Riga 1 gaiariva 638.890 Punteggio creativo
  • markka Riga 2 markka 10 Punteggio creativo
  • Usyaev Riga 3 Usyaev 10.850 Punteggio creativo

Top in Originalità

  • markka Riga 1 markka 10 Punteggio creativo
  • Usyaev Riga 2 Usyaev 10.850 Punteggio creativo
  • gaiariva Riga 3 gaiariva 638.890 Punteggio creativo

Top in Storytelling

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Incontra tutti i contribuenti creativi del concorso

Thank you for your participation and for your great entries!

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