Nestlé Good Lifers Concorso Terminato

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What could Nestlé do to help people in their fifties have a good life?

Help people in their fifties have a better life with Nestlé! Show us how Nestlé can help “Good-lifers” make the most of their life through an innovative and groundbreaking idea for products, services or devices focused on health and nutrition.

Presentations with illustrations and text, Max. 5 pages (PDF only) 

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Nestle Nestle

Thank you for all your great and creative contributions!!

Premio della Giuria Vincitori

Selezione per Nestle

AnnaNThang
AnnaNThang #1 Premio
AnnaNThang 1.065.830 Punteggio creativo
  • Design grafico
  • Illustrazione
  • Scrittura creativa
  • Design dell'etichetta e del packaging
  • Photography
Stati Uniti

#1 Premio di 4.000 € per Nestlé Vita

I was really inspired by this brief. I think health and longevity are very important, especially to good lifers. Yoga is a special activity that becomes a lifestyle. I think Nestle can fit into this lifestyle for many people by providing the right snacks, beverages and incentives.

I'm so very happy to have been selected as the first place winner, I put a lot of love and thought into my submission and put myself into their shoes. Would I want to be part of this campaign? Yes! Nestle Vita for life :) Thank you Eyeka and Nestle!

Nice concept based on food and beverage business opportunity. Building on ownable and value-adding health and nutrition benefits. Great visual presentation.

Nestle
feelgoodanime
feelgoodanime #2 Premio
feelgoodanime 66.900 Punteggio creativo
  • Design grafico
  • Video
  • Illustrazione
  • Animazione
  • Scrittura creativa
  • Design dell'etichetta e del packaging
Stati Uniti

#2 Premio di 2.000 € per LifeMix Essentials

I appreciated the opportunity to imagine a new product idea for Nestlé. Second place is indeed an honor. While I did truly believe in the idea I submitted, I am still surprised to have ranked so high. Thank you Eyeka and Nestlé!

Great idea providing food and beverage business opportunity, based on target group understanding and providing clear health and nutrition benefits. Could be personalized.

Nestle
ellaquiogue
ellaquiogue #3 Premio
ellaquiogue 36.440 Punteggio creativo
  • Design grafico
Filippine

#3 Premio di 2.000 € per GoodLifer Snack Pack

Great target group understanding. Good concept building on food and beverage business opportunity and driving service and convenience aspect.

Nestle
progresstina
progresstina #4 Premio
progresstina 351.450 Punteggio creativo
  • Scrittura creativa
  • Script Writing
Bulgaria

#4 Premio di 1.000 € per Nestlé and slowing down the invasion of the age spots after 50.

I am grateful to eYeka for the opportunity to present my ideas & to Nestle for selecting them among the winning ideas for this contest. Congratulation to all winners.

Good identification of target group problem.

Nestle
progresstina
progresstina #5 Premio
progresstina 351.450 Punteggio creativo
  • Scrittura creativa
  • Script Writing
Bulgaria

#5 Premio di 1.000 € per Nestlé for preserving healthy brain longevity

I am grateful to eYeka for the opportunity to present my ideas & to Nestle for selecting them among the winning ideas for this contest. Congratulation to all winners.

Good identification of target group problem.

Nestle

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  • AnnaNThang Riga 1 AnnaNThang 1.065.830 Punteggio creativo
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