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Create the new product idea that makes life easier and more enjoyable for indoor pets and their masters!

You still have four days to create a great food, snack or drink product idea that will solve the little problems that someone with an indoor dog or cat experiences! Do not loose a chance to win up to 5,000€!

Presentations with pictures or illustrations and text (in PDF Only)

5 Vincitori 39 Contribuenti 46 Media Accettati 18 Paesi 7 Lingue
77ddd26bbeca4892be39ef5797c335fe

Purina Nestle

A big thanks for your participation in this contest. All your ideas are very interesting! The winning entries will give new opportunities to develop unique products to enhance the pleasure in food for the pet and the owner. Congratulation to everybody who sent in their ideas!

Premio della Giuria Vincitori

Selezione per Purina

000
000 #1 Premio
000 451.440 Punteggio creativo
  • Design grafico
  • Video
  • Illustrazione
  • Animazione
  • Scrittura creativa
  • Design dell'etichetta e del packaging
  • Photography
  • Script Writing
Stati Uniti

#1 Premio di 3.000 € per purinadyne

This win came as a wonderful surprise for me and my brilliant cousin Borgy, who supported me for this contest because we received the news a day before his birthday. Luckily I called on his help because I almost passed up on joining so just imagine our delight when we found out our hard work bagged 1st place!

This is my first eYeka win and I take this as a great start of the year. I would like to share a quote he sent me: “Do not give up. The beginning is always the hardest.

Congratulation! This idea is very unique for us and will certainly allow enhancing the emotional bond between the pet and the owner. It's also a good opportunity for us to involve kids in the food experience with their pet.

Purina
schrism
schrism #2 Premio
schrism 7.300 Punteggio creativo
  • Design grafico
  • Video
  • Illustrazione
  • Animazione
  • Scrittura creativa
  • Design dell'etichetta e del packaging
Stati Uniti

#2 Premio di 1.500 € per Purina Pet Refresh Powdered Drink Mix

This is the second award that I won and I am very happy.

What I like for eYeka design contest is that it help broaden my field of creation.

Once again, I used my personal experience to try to find solutions and answers to a specific problem of our daily life and it worked. Great!

Thank you to all the eYeka team for these good experiences!

Very interesting idea in term of convenience for outdoor consumption. Will also give new tasty experience through the packaging!

Purina
o_lila
o_lila #3 Premio
o_lila 2.050 Punteggio creativo
  • Design grafico
  • Video
  • Illustrazione
  • Animazione
  • Scrittura creativa
  • Design dell'etichetta e del packaging
Regno Unito

#3 Premio di 500 € per PetPot

When I read the brief for this contest, I noticed the theme was nearly identical to ideas I introduced with my entry in the previous Purina contest. So I of course empathized with the task and understood the requirements. I'm still surprised to win another Purina contest. Perhaps it isn't only coincidence, and they as I, genuinely care about the welfare of our wet-nosed friends. I'm grateful my suggested new products have a chance of being implemented. If so, the items truly will be enjoyable for pet and owner alike.

We do like the idea of creative cuisine for pets. It's a universe never explore yet and that will certainly delight all the pet's senses!

Purina

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feduskina93
feduskina93 Vincitore aggiuntivo
feduskina93 47.330 Punteggio creativo
  • Illustrazione
  • Scrittura creativa
  • Design dell'etichetta e del packaging
  • Photography
  • Script Writing
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Vincitore aggiuntivo per Yummy Sauce

aline_ferreira
aline_ferreira Vincitore aggiuntivo
aline_ferreira 183.690 Punteggio creativo
  • Design grafico
  • Illustrazione
  • Scrittura creativa
  • Design dell'etichetta e del packaging
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Purina community

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