Tea for the new age Chinese Millennials - Packaging Concorso Terminato

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Ripresa del concorso

How can we represent clash of cultures through Lipton tea’s new packaging design in China?

Show us a bold representation of visually contrasting packaging for Lipton China’s new range of traditional tea bases infused with modern flavours.

A presentation with visuals and texts – Maximum 2 pages, 1 page per entry as per template.


Lipton Unilever

Thanks for your participantion. We appreciate your time and effort to create the ideas that helped us to develop a better packaging for our new innovation.

Premio della Giuria Vincitori

Selezione per Lipton

prevostcoline #1 Premio
prevostcoline 4.070 Punteggio creativo
  • Design grafico
  • Video
  • Illustrazione
  • Animazione
  • Design dell'etichetta e del packaging
  • Photography

#1 Prize of 4.000 €

We find really inspiring and creative demonstration of the clash. Your design fit the theme and our brand tone very well.

argentum8 #2 Premio
argentum8 132.990 Punteggio creativo
  • Design grafico
  • Illustrazione
  • Scrittura creativa
  • Design dell'etichetta e del packaging
  • Photography
  • Script Writing
Federazione Russa

#2 Prize of 2.000 €

Thank you so much! This victory is very important for me. Detailed Lipton Brand Personality was very helpful in my work. This contest was really inspiring for me and has given the development of other ideas. It's great!

You showed a good understanding of traditional British culture and we like the style of sliced orange in your design.

VikaVenechka #3 Premio
VikaVenechka 10 Punteggio creativo
  • Design grafico
  • Design dell'etichetta e del packaging

#3 Prize of 1.000 €

We like your innovative and inspiring idea of orange earrings and jasmine style clothing.


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